About

Born and raised in France. Alexis started designing at 18 on a cracked version of Photoshop 4 (Big Electric Cat version). Holder of a degree in Multimedia Engineering, Alexis Callies joined REEF company in 2000, the first internet ware firm based in San Francisco and created by Philipp Brawerman (Sisco System Founder) as Associate Project Manager. Alexis was in charge of working on the first CMS platforms for FNAC.COM, LE MONDE, PHILIPS, VIVENDI and developing TV broadcast for Secteur A.

Quickly snapped up by the “New Media” department at SONY MUSIC France in 2001, alongside Julie Demarigny, Alexis became e-Marketing Manager & Digital Content Manager. In the digital department, Alexis oversaw the production of Sony Music artists websites as well as mastering Sony Music corporate website. He was also in charge of the digitization of all Sony Music creative content. He was in charge of nurturing the in-house databases, managing and following the distribution to all digital aggregators and retailers.

For 6 years, Alexis collaborated and worked on the development of Sony Music local and international artists, through online brand partnerships, development strategies, marketing operations and providing them with tools and creative content to grow their careers.

At Sony Music, Alexis has developed digital contents, motion designs, websites and overseen hundreds of long forms and digital content for recording artists such as Beyoncé, JLO, Jean-Jacques Goldman, Prince, NTM, Dr Dré, AC/DC, Mariah Carey, Leonard Cohen, Miley Cyrus, Daft Punk and many more….

In 2007, a meeting with Marc Thonon, Producer and Director of the “Atmosphériques” label gave him an opportunity to concentrate on the development of label artists. In the capacity of Multimedia Manager, he was directing digital strategy for artists such as; Joseph d’Anvers, Louis Chedid, Wax Tailor, Abd Al Malik, Axe Riverboy, Charlie Winston, etc… there, Alexis began to develop the image and strategy of artists on digital medias.

On the strength of this experience, Alexis decided to work on his own. In 2009 he joined SONY MUSIC as independent creative director. Since then, Alexis directs and produces all creative work related to SONY Endorsement / Co-Branding / Sponsoring contracts with a multitude of brands, such as CACHAREL, DIOR, GIVENCHY, AUDI, FIAT, SONY, SAMSUNG, LOTUS, CREDIT. MUTUEL, MC DONALDS… He has been responsible for art direction, event solutions, music supervising, creative content, recordings and project management.

Simultaneously, Alexis cofounded SELEKTER.COM, (alongside Christophe Soulard and Olivier Cachin) the first human powered music recommendation WebApp.
At Selekter.com, Alexis was in charge of managing music Database and technical webapp developpment. Leading the project as a CTO (Technical Direction) he was also Highly involved with the business development of the company.

in 2020 Alexis continued to diversify by providing artistic direction for two renowned French chefs, Philippe Conticini and Jeffrey Cagnes. At Maison Philippe Conticini Paris, he conceptualized and delivered high-impact visual content, thus solidifying his experience in Artistic Direction. By mixing AI and traditional printing methods, he was able to carry out transformative projects which helped to enhance the image of the brand and to ink it a little more in innovation.