Art Direction
Design
Visual identity

RUDY’S DIRTY VEGAN

Art Direction for Rudy’s American Diner, London

One cold day in December 2017, Mathew rushed home and excitedly told Rudy to check her email address. There it was. Sitting in her inbox. A foundation of all the plans her and Mathew had talked about over the years ready to build upon. The start of their business, registered under the childhood nickname Ruth’s dad gave her (cute, right?).

From that day, Rudy’s Vegan Diner became their outlet for promoting the movement by educating others about animal rights with unbeatable, mouth-watering food and a punk AF attitude towards getting sh!t done.

carte-Rudy’s-book
carte-Rudy’s-book-vignette
Client Name

RUDY'S DIRTY VEGAN

Role

Art Director / Designer

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